7 Best Link Tracker for Internet Marketers

Looking for the best link tracker software for online marketing or internet marketing as some call them? You’re at the right place.

In this article, we shall explore the best options for your link tracking needs.

Without wasting much time, let’s get right into it.

What Is a Link Tracker

Before we go ahead and talk about the best link tracking software suites, it would be a good idea to throw some light on the topic.

Best Link Tracker

A link tracker is a software that lets you track all your marketing campaigns. Thanks to proper tracking links, you’ll know what click came from where, when and how.

These numbers are of utmost importance if you’re into paid advertising like solo ads.

Link tracking can be very beneficial for a webmaster as well. If you’re selling a product, these can be useful to see what pages on your website are getting the most attention from what IP and location (clicks and ultimately results).

Is Link Tracking Optional

It really depends on what you’re doing and what your goals are.

If you’re involved in free ways to get traffic and would rather not want to know your numbers, you may pass this one.

However, it’s still a good practice to track all your marketing campaigns with precision to see how well you’re doing. It’s a must if you’re into paid ads like Facebook ads.

Without a proper click tracking software in place, you may do more of what you shouldn’t be doing, and that could leave a huge dent in your wallet.

How Tracking Links Work

With link tracking, you’re essentially setting up a link that’s tracking everything (and storing data) for you.

Let’s say you’ve just set up a tracking link, and then you run FB ads for a while. If you’ve spent $20, and the link now says 5 visits, it will show a lot of data that you may want to get a hold of.

Most free link trackers are limited, and they don’t show a lot of data. Then, there are some paid options that also support the use of Sub IDs for advanced link tracking.

7 Best Link Tracker Software Compared

Now that you understand what tracking links are, and how they work, let’s take a look at the options you’ve got.

The market is full of link trackers, and here are the best ones that the money can buy. Not only do these come packed with features, they’re inexpensive as well.

These are the best link tracking software:

  1. ClickMagick
  2. Voluum
  3. Improvely
  4. Qliker
  5. Link Trackr
  6. Trck.me
  7. Bitly

These are all worth a shot, but ClickMagick is simply the best one. It’s also one of the cheaper options.

The starter plan is probably good enough for your marketing needs unless you’re one of those heavy hitters. Then again, the standard plan should be good enough unless your link tracking requirements are close to a million clicks per month.

Start your free 14-day ClickMagick trial here >>

1. ClickMagick

ClickMagick is one of the leading solutions in the market for link tracking. Not only does it come with a range of useful features, their support team is also one of the best, if not the best.

ClickMagick link tracker

Features at a glance (check full review here):

  1. Premier traffic filtering options (select between filter/block bad/suspicious traffic).
  2. Measure traffic quality by traffic quality score.
  3. Multiple mode rotators to help you rotate traffic between a set of links.
  4. A/B split testing to maximize your advertising campaigns' ROI.
  5. Track traffic from organic sources with organic traffic tracking feature (uses a pixel).

Here are the various ClickMagick pricing plans:

  1. Starter plan ($27 per month) - Gets you up to 10,000 clicks per month.
  2. Standard plan ($67 per month) - Gets you up to 100,000 clicks per month.
  3. Pro plan ($97 per month) - Gets you up to 1,000,000 clicks per month.

Start your free 14-day ClickMagick trial here >>

2. Voluum

Voluum is an AI link tracker software that lets you track all your marketing campaigns' performance. From under one roof, you can run A/B split testing, manage campaigns and traffic.

link tracking with voluum

Features at a glance:

  1. Unlike some tools, Voluum works great with affiliate marketing.
  2. API-based reporting for maximum accuracy and datapoints, better suited for developers.
  3. Available on both iOS and Android platforms.

Voluum pricing plans:

  1. Discover plan ($69 per month) - Gets you 20 campaigns. User data is retained for a period of 3 months.
  2. Profit plan ($149 per month) - Gets you unlimited campaigns. User data is retained for a period of 6 months.
  3. Grow plan ($449 per month) - Gets you unlimited campaigns. User data is retained for a period of 12 months.

3. Improvely

Improvely is a popular click tracking software that can do a range of tasks. Identifying a click fraud, source identification and conversion tracking are some of its primary features.

improvely

Features at a glance:

  1. Comes with industry leading conversion/sales tracking pixels and advanced reporting.
  2. Manage click fraud, IP address blocking and more.
  3. Export reports in CSV file format.
  4. Data import/export from/to various advertising networks.

Improvely pricing plans:

  1. Freelancer plan ($29 per month) - Supports up to 10,000 visits per month.
  2. Startup plan ($79 per month) - Supports up to 50,000 visits per month.
  3. Small Agency plan ($149 per month) - Supports up to 100,000 visits per month.

4. Qliker

Qliker is a free link tracker software that will let you track up to 500 clicks per month with a free account. It lets you create tracking links in a jiffy, and is deemed as a good ClickMagick alternative by some.

Qliker

Features at a glance:

  1. Filter/block suspicious IP addresses with an IP manager.
  2. Mask/cloak tracking links with a custom domain.
  3. Public shareable URL available (also known as public stats) for a quick public view.
  4. Advanced multi-mode rotators are built-in.

Qliker pricing plans:

  1. Free account (FREE) - Lets you track up to 500 clicks a month for free.
  2. Starter plan ($12 per month) - Gets you up to 10,000 clicks a month.
  3. Advanced plan ($35 per month) - Gets you up to 100,000 clicks a month.
  4. Professional plan ($70 per month) - For the heavy hitters, gets you up to 1.5 million clicks a month.

Set up a free Qliker account here >>

5. Link Trackr

LinkTrackr comes with accurate link tracking, and bucket testing (split testing). The platform has been around for nearly a decade, and has over 5000 active users.

linktrackr

Features at a glance:

  1. Supports Sub IDs to help you track data with precision.
  2. Advanced link cloaking is built into the link tracker.
  3. Comes with a 15-day free trial.
  4. Ability to track PPC/pay-per-click campaigns.
  5. 24/7 email and chat support.

Various pricing plans:

  1. Basic plan ($49 per month) - Gets you up to 1,000,000 events.
  2. Pro plan ($99 per month) - Gets you up to 3,000,000 events.
  3. Business plan ($399 per month) - Gets you up to 20,000,000 events.

6. Trck.me

Trck.me link tracker is a web-based application that can also lets you cloak your links. You can also use it to attach a tag to different traffic sources.

trck.me

Features at a glance:

  1. Traffic tracking is tag-based so you know where a visitor came from.
  2. The platform is affiliate marketing friendly out of the box.
  3. It lets you track all your social media campaigns.

Various pricing plans:

  1. Standard plan ($39 per month) - Gets you unlimited click events and data points.
  2. Enterprise plan ($99 per month) - Standard plan features + lifetime data storage and support for custom domains.

7. Bitly

Bitly is a free link tracker tool that's widely used by many. However, as good as Bitly is, it isn't a good option as an affiliate link tracker. It doesn't contain a lot of data, and then it can be slightly inaccurate at times.

bitly

Features at a glance:

  1. Lets you shorten links in a second with their one-click shortlink creation feature.
  2. Referrer and geographical location data is included in the tracking links you create with Bit.ly, but not much else.
  3. Integrates with over 500 platforms via API, can be a handy feature if you're into programming.

Various pricing plans:

  1. Free account (FREE) - Lets you create up to 1,000 bit.ly links per month. Supports unlimited link clicks.
  2. Basic plan ($29 per month) - Lets you add 1,500 branded links with a custom domain. Also comes with a mobile app.
  3. Premium plan ($199 per month) - Lets you add 3,000 branded links. Comes with a free custom domain for you to use.
  4. Custom - There's also a fourth custom option if you're looking for a custom solution if you have different requirements.

Best Free Link Tracker Tool – Your Options

There are many free link tracking software programs out there if you’re willing to spend a few bucks.

Qliker is one of the best free link trackers, and it will let you track up to 500 clicks a month for free.

Bitly is another option, but its built-in link tracker is very limited, and not a lot of the data is visible to the end users as far as tracking links are concerned.

Final Words - Over to You

That brings us to the conclusion of this article. So, what’s the best link tracker software in your opinion?

In our opinion, it has to be ClickMagick. There are few link trackers that are better, but then the difference in cost is astronomical.

Start your free 14-day ClickMagick trial here >>

So, what tool will you select for your link tracking needs?

Or did we miss anything?

Either way, let us know by leaving a quick comment down below.
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