1. It’s the best for customer acquisition This surprises a lot of people, but actually Email Marketing blows social media out of the water when it comes to conversions. Social Media is excellent for engagement and interaction but when it comes to the conversions and turning prospects into customers, email wins. Every single time! You can track your […]

I see random sales pitches coming from strangers in their first ever messages. It’s sort of funny, you just add someone to your list, you don’t bother to introduce yourself, you add no value to the conversation, build no relationship, NOTHING. How can you expect them to buy your product/service? Why should they? It’s like